A good brand will make your business the preferred choice. A good brand will also have a good mind share and sets you apart from your competitor.
The journey to being a good brand is, however, a long one. It is, however, not achieved overnight. From its inception to full brand recognition, a brand goes through an evolution.
A good brand begins with a good logo. The logo though not being a brand per se, is the visual representation of it.
In itself with its slogan, it help the business to articulate its solution, services or ideals. It should also be simple enough to eliminate any guesswork on what the business is about and simple enough to recall.
Let’s have a discussion if you are on the start of creating a brand image.